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Cimex Inc. Pvt. Ltd., the authorized distributor of BYD Auto Industry Co. Ltd. in Nepal has planted 550 trees across two pocket forests at Kalimati, Kathmandu.
As part of the "Building Dreams & Forest" CSR initiative, Cimex in collaboration with The Hidden Treasure Pvt. Ltd., Revolution Project, and Kathmandu Metropolitan City (KMC) Ward no. 13, completed the tree plantation campaign. The event featured enthusiastic participation from the contestants of Miss Nepal 2024, further amplifying the campaign's impact and reach.
The newly planted pocket forest will be meticulously looked after and maintained for the next three years to ensure its growth and sustainability. This effort underscores Cimex's commitment to fostering a greener and healthier urban environment in Kathmandu, a city that has long grappled with the adverse effects of pollution.
"We are delighted with the successful plantation of 550 trees in Kalimati as part of our 'Building Dreams & Forest' campaign," stated Mr. Sameer Shrestha, the Chief Marketing Officer of Cimex Inc. "This initiative is a testament to our dedication to environmental sustainability and community engagement. We extend our gratitude to The Hidden Treasure Pvt. Ltd., the Miss Nepal 2024 contestants, the Revolution Project, and KMC Ward no. 13 for their invaluable support in making this project a reality."
The "Building Dreams & Forest" campaign aims to contribute significantly to urban greening and environmental sustainability. By creating these pocket forests, Cimex seeks to mitigate the adverse effects of air pollution in Kathmandu, which has long grappled with the harmful consequences of environmental degradation.
"The two native pocket forests we've planted will be a source of coolness to the community, homes for hundreds of birds and thousands of insects. We are very grateful to create this impact with BYD and The Hidden Treasure team," stated Mr. Ayush Dev Pant, the Co-Founder of the Revolution Project.